That's just a story you are telling yourself.

That's just a story you are telling yourself.

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Why We Say “They’re All the Same” but Expect to Be Seen as Unique
The hidden double standard in politics, culture, and human behavior
 • 
Nigel Dessau
Lies, Made-Up Facts, and Repeated Misinformation
Knowing the difference and not falling into a trap
 • 
Nigel Dessau
Tribal Minds: Why We Choose Groups That Reflect Our Aspirations, Not Our Realities
Understanding the psychology behind group identity, aspirational selves, and the hidden truths of belonging
 • 
Nigel Dessau
What your Hogwarts house affiliation says about you
Why We Gravitate Toward a Hogwarts House—Even As Adults
 • 
Nigel Dessau
Anchored and Adrift: Why We Buy What We Don’t Really Want
How a hidden bias hijacks everyday decisions — and what smart marketers can do about it.
 • 
Nigel Dessau
The Illusion of Transparency: Why You’re Not as Obvious as You Think
Overcoming the Fears and Miscommunications
 • 
Nigel Dessau
The Gambler’s Fallacy: When Your Brain Lies About Luck
How This Common Bias Affects Gambling, Investing, and Everyday Decisions
 • 
Nigel Dessau
That's just a story you are telling yourself.
That's just a story you are telling yourself.
We all tell ourselves stories to help us make living life more manageable. Together let's think about what we are doing and why.
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That's just a story you are telling yourself.

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